Email Marketing Packs
Starter Pack
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A dedicated call where we’ll work out the best play for your email marketing efforts based on the fundamentals of your business, target audience, and goals.
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Hands-down one of the most important email series’ for a business. From new subscriber to brand new customer, this series is the foundation for all of the other campaigns to build off of. inspired by the storybrand messaging framework.
*this automation can be swapped out for a different series (like a nurture series) if need be. This will be discussed in the strategy call.
*keep in mind that the delivery time for these automations is dependent on a variety of factors including client delivery of assets, content elements, and more. Everything we do is handmade by us.
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Your ESP (email service provider) is the main hub of everything. This is the core software that will control it all.
Not happy with what you’re currently using? We can help you make the switch, no problem!
We work with most platforms, although we prefer Active Campaign.
*affiliate link
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6 months of this service is included with the starter pack.
The biggest challenge in running successful email marketing for a brand is the ongoing support that is required to effectively manage and maintain the system.
Not only does this ensure that your investment is properly protected, but also allows us to continually discover ways to optimize the whole system.
From minor tweaks that improve engagement rates, to major overhauls of automations and strategies that should be leveled-up.
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Each month you’ll receive an easy to understand report that monitors the metrics of your brand’s most important KPI’s along with occassional suggestions of where to optimize for peak performance.
Just like the dashboard in your car, you’ll know exactly what’s going on with your email efforts all at a quick glance.
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Email Copywriting for everything included in pack [$2,000 value]
Simple Email Template Design using current brand assets
List Migration & Segmentation (if needed)
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$799 for 6 months
Pro Pack *BestSeller
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A dedicated call where we’ll work out the best play for your email marketing efforts based on the fundamentals of your business, target audience, and goals.
Plus you will get a custom action plan that is your to keep whether we work together long-term on not!
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Effective Automations to Consider:
Sales Funnel
Onboarding Sequence
Nurture Sequence
Abandoned Cart
Cross-Sell / Upsell Sequence
Content Series Sequence
Recent Customer Sequence
Reengagement Series
Renewal Sequence
Product Launch Sequence
Not sure what you need most? Let’s Talk!
If you have a different series/sequence mind, that’s okay! If it’s email, we can make it happen.
*keep in mind that the delivery time for these automations is dependent on a variety of factors including client delivery of assets, content elements, and more. Everything we do is handmade by us.
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Your ESP (email service provider) is the main hub of everything. This is the core software that will control it all.
Not happy with what you’re currently using? We can help you make the switch, no problem!
We work with most platforms, although we prefer Active Campaign.
*affiliate link
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12 months of this service is included with the starter pack.
The biggest challenge in running successful email marketing for a brand is the ongoing support that is required to effectively manage and maintain the system.
Not only does this ensure that your investment is properly protected, but also allows us to continually discover ways to optimize the whole system.
From minor tweaks that improve engagement rates, to major overhauls of automations and strategies that should be leveled-up.
-
Each month you’ll receive an easy to understand report that monitors the metrics of your brand’s most important KPI’s along with occasional suggestions of where to optimize for peak performance.
Just like the dashboard in your car, you’ll know exactly what’s going on with your email efforts all at a quick glance.
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Setting up a new ESP? We’ll get all your contacts moved over so you don’t lose anything.
We’ll also segment your lists so that your emails go to the right people without blasting your whole list with emails that are potentially irrelevant to them.
*we’ll discuss this in the strategy session.
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A form build for collecting new email addresses. Every home needs a front door! This is the gateway into your new email marketing ecosystem.
Common Use Cases:
Lead Magnet Downloads
Purchase Inquiries
Newsletter Subscription
Special Offers/Discounts
Customer Waitlists
*this will require your ESP to be able to create forms within it, and will require back-end access to your site in order to embed the forms appropriately.
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Email Copywriting for everything included in pack [$3,000 value]
Simple Email Template Design using current brand assets
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$999 for 12 months
Ultimate Pack
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A dedicated call where we’ll work out the best play for your email marketing efforts based on the fundamentals of your business, target audience, and goals.
The advanced strategy includes deeper market research & target audience analytics.
This level of strategy isn’t necessary for everybody, but very valuable to those who can use it!
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Effective Automations to Consider:
Sales Funnel
Onboarding Sequence
Nurture Sequence
Abandoned Cart
Cross-Sell / Upsell Sequence
Content Series Sequence
Recent Customer Sequence
Reengagement Series
Renewal Sequence
Product Launch Sequence
Not sure what you need most? Let’s Talk!
If you have a different series/sequence mind, that’s okay! If it’s email, we can make it happen.
*keep in mind that the delivery time for these automations is dependent on a variety of factors including client delivery of assets, content elements, and more. Everything we do is handmade by us.
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Your ESP (email service provider) is the main hub of everything. This is the core software that will control it all.
With our full service, you can rest easy knowing that we’re on call to make any adjustment you need and will continue to monitor for ways to optimize the system.
At this level, we’re more of an extension of your team than a 3rd party email marketer.
We can work with most platforms, although we prefer Active Campaign*.
Not happy with what you’re currently using? We can help you make the switch, no problem!
*affiliate link
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18 months of this service is included with the starter pack.
Arguably the most important component of your email marketing initiatives is the ongoing management and upkeep of your campaigns, list segments, and ESP as a whole.
Not having this is like building Disney World but not employing anyone to run the park, maintain the rides, and look for ways to improve the guest experience. Makes sense right?
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Every month you’ll receive all the numbers and metrics you could ever imagine. If you’re a numbers nerd, you’l love this.
But what’s the point of all the numbers without good data interpretation and follow-up execution? We’ve got you covered.
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Just like the restaurants that keep your drinks topped off and always bring you more french fries… Just give us ‘the look’ and we’ll whip up any email copy you need!
This is great for brands that are consistently need to get the word out push new campaigns, products, and partnerships.
An endless stream of fresh email copy at your fingertips. Oh the possibilities!
*this does not include content-heavy emails such as newsletters as these require a lot more time for planning and creation.
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We’ll start from scratch and get professional designers and HTML coding pros on this for you.
It’ll be one of a kind, and super legit!
This is a great way to stand out from your competition in everyone’s inbox.
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Setting up a new ESP? We’ll get all your contacts moved over so you don’t lose anything.
We’ll also segment your lists so that your emails go to the right people without blasting your whole list with emails that are potentially irrelevant to them.
*we’ll discuss this in the strategy session.
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This is our biggest, baddest, ‘bestest’ thing we offer!
So it’s worth mentioning that at this level you’re getting everything and the kitchen sink. This means we’re partners! We’ll continue to look for ways to go above and beyond to increase your output and impact with email marketing.
Need extra emails written? Done! (approx $500 value per email)
Need a new professionally designed template? We’ll get our designers right on it!
Have a new idea and looking for feedback? We love talking shop and exploring new creative ideas!
We show up for you however we can! We’re partners at this point. 😉
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$2399 for 18 months
[The Fine Print on all packs]
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We all prefer transparency.
In our experience, spreading out the cost over an extended period has been the best payment solution for our clients.
All packs are financed in even payments through the entire length of the included ongoing management & maintenance period offered with your particular pack.
Starter Pack
800mo x 6months = 4,800 total cost being financed
Pro Pack *best seller
1000mo x 12mo = 12,000 total cost being financed
Growth Pack
2400mo x 18mo = 43,200 total cost being financed
The total price of each pack includes everything - there’s no hidden fees or charges.
We know that everyone’s budgets are different, so we’ve crunched the numbers and trialed many methods to make this affordable to our ideal client audience while allowing us to build a profitable business as well.
There’s an abundance of money, but a shortage of integrity out here in the business world. We aim to change that and work with our clients to make sure everybody wins! We’re simply doing our own little part in making that ideal a reality.
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For your convenience, we break down the total price into even payments that correspond with the length of the included ongoing management service provided with your chosen pack. - refer to the pricing section above for details.
During the client onboarding we will secure your method of payment and keep it on file [we accept all major credit cards] .
Toward the end of each month [between the 25th-30th] your card will be charged for services and deliverables to be rendered for the upcoming month.
You will receive a new monthly invoice & receipt each month until the financed pack has been paid off - refer to the pricing section above for details.
If you would like to pay off the entire amount sooner, of course we’d be happy to oblige 😏, as you will still receive our extended management services for the entire length of the agreement. Unless otherwise specified.
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Description text goes here
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Short answer, yes. At first…
During the onboarding process we’ll need to gather the following:
Brand Asset Files [logos, fonts, colors, images, videos, messaging, addtl content if needed]
Login info & access to certain softwares, documents, and files [case-by-case, dependent on the client and scope of work]
etc
Once we get up and running we work hard on your behalf to make it as much of a hands-off experience so that you can keep focused on doing what you’re great at.
Don’t worry, we’ll keep a very open 2-way line of communication so that you’re never left wondering what’s going on and where we’re at.
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Once the length of your pack agreement has come to an end and fully paid for, we will automatically enter into a month-to-month management & maintenance only agreement.
This can easily be cancelled at any time. Although most of our clients keep us around for the long haul because it’s cheaper and the best managers are the one’s who built it from the ground up. It’s a win-win baby!
Month-to-Month Email Management & Maintenance
Starts @ $497/mo
pricing is based on list size and # of campaigns/automations to manage
*this option is only available to clients who have previously purchased a pack in the past.
Standalone Products & Services
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Cat got your tongue? Whether you need someone to just write 1 email or 100 emails, we can craft literally any email you need.
Pricing starts @ $300 per email and is delivered via google doc.
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Every single successful email marketing ecosystem and funnel significantly leverages the power of automated email systems and processes. Set it and forget it.
Top examples: Onboarding series, Abandoned Cart, Welcome series, Nurture series, Sales funnels, and so on.
Pricing starts @ $750 per automation.
*the packs listed above are much better value 😉
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We’ll pull out the magnifying glass and examine everything you’ve got going on.
Plus you’ll receive a personalized video breakdown of our findings and what to do about it to make the most of what you’ve got!
Customized to your brand and built with your goals in mind. This action plan is perfect for those who want to save a little money and run their emails themselves just like the pro’s would.
Price starts @ $750
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An exact price will be determined based on the scope of work for the given project
For instance: an automation build-out for a client who already has the email copy ready will cost less than one that needs us to write it.
For Copywriting services, the price is dependent on length of email and it’s intended use.
EX: a sales letter email is much more complex and involved than an expiration notice email
No work will begin until:
all necessary brand assets (logos,images ,etc) are collected
at least 50% deposit is collected
Save 10% by paying in full upfront. This incentive is offered only on:
Automated email campaigns & journeys
Audits & Action Plans
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Top-Down Strategy
Using your goals as the destination, I’ll build a full email strategy for your brand that will become the compass for your marketing efforts. It’s hard to get anywhere without a roadmap.
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Creative Execution
This is where the rubber meets the road for your next-level email marketing. We can handle all your email copywriting and email building needs.
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Campaign Management
Don’t let anyone fool you. Marketing is 100% about making educated guesses, tracking the results, and optimizing for a particular outcome. This is where the money is made.
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Bonus: Ongoing Client Partnerships
For those that want a hands-off approach to this whole email thing without ever having to lift a finger. We partner with your brand longterm to provide exponential results.